Business Cases

Channel Marketing

Influenced Behaviors Increased Sales
Management influenced behaviors which increased sales.

Training and Non-Cash Incentives Inspire Next-Generation Product Sales
A major telecommunications company wanted to increase product sales made by its third-party partners—particularly sales of their newest products.

Increased Sales of Targeted Products
Fortune 500 company wanted third-party representives to sell higher value products.

Incentive Program Participants Were Definitely A Cut Above, But Management Needed More …
Management needed to increase sales—immediately and significantly. The specific goal was a 20 percent increase in product sales—which meant Floor Reps needed to engage and sell.

Distributor Institutes a Loyalty Program that Works!
An industrial distributor of telecommunication hardware wanted to create an efficient and rewarding sales process for its B to B customers.

Increasing Sales, Knowledge, and Loyalty
In a slowing economy and increased market competition for mindshare, a leading kitchen and bath manufacturer realized the importance of engaging, motivating, and increasing loyalty of Showroom Consultants and Builders in order to sell higher-end, higher-margin products.